How to Set Up and Send Campaigns

Why use Campaigns?

Campaigns let you reach the people you want to connect with at scale while keeping every message deeply personal. Whether you're prospecting, recruiting, or doing warm outreach, Distill helps you draft, personalize, and send emails with ease.

• Reach multiple people at once without sounding like a mass email blast. Distill uses your hero message and each contact’s profile to automatically generate personalized emails.

• Distill keeps all messages, replies, and metrics in one place, regardless of who you’re sending as.

• Distill sends real emails through your connected Gmail account and validates every address to maximize deliverability. Track replies, measure performance, and keep iterating—all from one dashboard.

How to Set Up and Send a Campaign

1. Use Search to Find the Right People (Recommended)
   Start by using Distill’s search feature to find profiles that match your criteria—whether that’s job title, company, skills, or other attributes.

2. Add Profiles to a List
   Once you’ve found relevant contacts, add them to a List. This List becomes the audience for your campaign, and you can launch a campaign directly from it.

3. Go to the Campaigns Tab
   Here, you’ll see all past and active campaigns, plus the option to create a new one.

4. Create a New Campaign

   Click New Campaign to start building. Give your campaign a clear name so your team can easily track it.

5. Create and Customize Your Template
   Draft your hero message or starting point. Distill will personalize it for every contact, but you can control the details:
   • Language and tone
   • What information to include
   • How formal or casual the message should sound
   • Optional follow-ups or sequencing

   You can also edit the AI suggestions to match your style.

6. Review and Send

   Distill automatically drafts individual emails for each person on your List. Review them one-by-one or approve all at once. Once you hit send, your emails deliver through your connected Gmail account, and Distill starts tracking opens, replies, and performance.

Alternative ways to reach out and email using Distill:

• Want to connect with someone directly, as a one-off? Check out How to Send AI-generated emails directly from their Distill profile

• Want a warm intro from someone you know? Check out Request Intro Emails from Intro Paths